ZALANDO WINTER SPORTS
Art Direction, Design
GEAR UP: A global campaign to raise awareness of Winter Sports Collections featured on Zalando.com
The campaign educated the audience on how to layer clothing effectively in extreme weather conditions. Brands included The North Face, Nike, Adidas, Patagonia and more.
HOW-TO - A SERIES OF VIDEOS DETAILING FIVE WINTER SPORTS LOOKS
APP AND SOCIAL MEDIA