DREST x MISSONI - "GET DREST WITH MISSONI" [2020]

ANIMATION, DESIGN, DIRECTION

DREST IS “THE WORLD’S FIRST INTERACTIVE LUXURY STYLING GAME". 

A GAMING APP THAT ALLOWS USERS TO DRESS DIGITAL AVATARS WITH REAL LIFE CURRENT SEASONS OFFERINGS OF CLOTHES, SHOES AND ACCESSORIES.

THIS PROJECT IS A CONCEPT PIECE FOR A DREST x MISSONI COLLABORATION ON THEIR S/S 2020 COLLECTION.

TAKING INSPIRATION FROM THE MISSONI S/S 2020 CAMPAIGN TO THEN EXECUTE AND CREATE DIGITAL ASSETS FOR THE APP AND AND ANIMATED SOCIAL CAMPAIGN ROLLOUT. 

A COLLECTION OF ASSETS TO BE USED ON  LAUNCH OF THE MISSONI CAMPAIGN ON THE DREST APP